American Heart Association Digital Communications Director in Houston, Texas
Are you ready to join an organization where you can be a relentless force for a world of longer, healthier lives?
Envision all Americans enjoying ideal cardiovascular health free of heart disease and stroke. At the American Heart Association and American Stroke Association, we get to work toward that goal every single day. Is it easy? No. Is it worthwhile? you bet!
This is satisfying work that makes a real difference in people's lives. You can achieve professional growth with personal fulfillment. You will connect with people and make a lifesaving impact. You will partner with individuals, schools, lawmakers, healthcare providers and others to ensure everyone has access to healthier lifestyle choices and proper healthcare.
Digital Communications Director – SouthWest Region, Market & Communications
We have an excellent opportunity for a Digital Communications Director in our SouthWest Region. If you are self-motivated, a team player, have experience in supporting/managing a busy team and excel at planning, organization, and project management, we want to hear from you!
As the Digital Communications Director you will make an extraordinary impact by working with development and health strategies colleagues to craft and deliver strategic communications and marketing support.
Responsibilities involve working with the Vice President of Communications and fellow marketing and communications directors to create and execute strategic marketing campaigns and deliverables to support major fundraising events around the SouthWest Region; to develop communications and marketing relationships and strategies to deepen engagement with existing sponsors and high-level volunteers for major events. This position can office anywhere in the SouthWest Region and requires ability to travel within in the Region, with occasional overnight travel.
Essential Job Responsibilities:
Develop and manage content for multiple social media platforms, including strategy, content creation and monitoring.
Responsible for producing content for the market’s other online presences.
Work closely with the development teams across the region to develop digital media campaigns that support revenue goals and fundraising events.
Plan and execute campaigns for event promotion, including brainstorming out-of-the-box ideas and activities for digital platforms, then executing them efficiently.
Plan and execute sponsored campaigns through digital media platforms.
Monitor progress and submit performance ROI reports on digital media activities.
Control budgets and allocate resources amongst projects.
Work with local staffs to assure that branding guidelines are followed.
Monitor trends to keep informed of developments in the fields of digital fundraising and promotion. Use this information to help the markets creatively achieve their goals.
Support other members of the Communications teams with additional marketing and PR activities.
Manages and implements other projects as identified by the Vice President of Communications
Want to help get your resume to the top? Take a look at the experience we require:
Bachelor’s degree from an accredited university in marketing, public relations, or related field preferred. College coursework combined with related experience may be substituted for a degree.
Must have at least 3 years of experience in marketing, digital media, or public relations. This experience may also count toward satisfying the educational requirement. Nonprofit and/or agency experience preferred.
Solid understanding of online marketing planning and implementation.
Print and Video Design experience.
Experience producing short video presentations, including script writing, shooting video and editing and/or directing external agencies on such projects.
Proven ability to develop and implement marketing plans, including email, digital and social media campaigns.
Previous experience executing results-driven marketing plans and demonstrated ROI.
Skill in writing and editing for a variety of audiences via numerous marketing platforms, including writing for the web and mobile. Experience with AP Style preferred.
Ability to create sponsor ROI materials and experience in managing/directing external creative agencies to develop event collateral.
Bilingual (Spanish/English) a plus.
Must have at least intermediate knowledge and skill with Microsoft Office used for word processing, email, presentations, and spreadsheets. Advanced knowledge and skill with these programs is preferred. These skills are subject to testing.
Experience in engaging communities via Social Media with metrics to support strategies (Facebook, Twitter, Instagram, etc.) as well as developing content (especially video) to help drive engagement.
Must have strong organizational skills.
Must have the ability to lift at least 20 lbs. from the ground to waist level with or without reasonable accommodation.
Must be at least 18 years old.
Attracting hardworking, committed employees means offering a competitive benefits package, ongoing professional development and training, and a diverse and inclusive environment in which to work and grow. And we do. Our Rewards & Benefits package not only give you the total benefits you want, but also goes above and beyond with creative programs to develop your skills – helping you grow and thrive at the American Heart Association.
To help you be successful you will have access to our award-winning learning platform the Heart U as well as our sales training & relationship development program- Building Powerful Partnerships which received a 2017 Learning! 100 Award from Elearning! Media Group, and various other training and support mechanisms locally and through our National Center.
While we can only contact those applicants deemed most qualified for the position, we do appreciate all applicants for their interest and effort in applying. You can expect to hear from us within one week from the receipt of your application in most cases.
Compensation & Benefits
Salary $50,000 - $65,200.
Pay is commensurate with experience; geographic differentials to the pay range may apply.
AHA reserves the right to pay more or less than the posted range. Any difference between actual compensation and the posted range will be based on factors other than race, color, religion, sex (including pregnancy) or national origin.
Employees scheduled to work at least 20 hours per week are eligible to participate in the medical, dental, and vision plans the first of the month following 30 days of service. AHA subsidizes the medical and dental cost to ensure benefits are affordable. Eligible dependents under AHA’s group benefit plans include legal spouse, domestic partner, children under the age of 26 or who are disabled. AHA offers additional benefits like an EAP, telehealth benefit for general medical and behavioral health, flexible spending accounts, life insurance, and disability.
Retirement Plans: AHA retirement plans offer employees a way to start saving after their first paycheck. The retirement plans provide employer contributions after two years of service. If you have previous 501(c)(3) non-profit experience, within the last 5 years, at a national health agency, an institution of higher learning or a medical institution, that experience may count towards the two-year waiting period. Employees are 100% vested in employee and employer contributions.
Paid Days Off: Regular full-time and part-time employees earn Paid Time Off (PTO) based on years of service. PTO begins accruing on date of hire. Full time employees receive one paid Community Service time off day per year and are encouraged to participate in projects, programs and organizations which contribute to the health and vitality of their communities. AHA also offers 12 paid holidays per year.
Leaves of Absence: AHA offers both Short Term and Long Term Disability benefits which replace earnings if you are unable to work due to a non-work-related illness or injury. Employees are eligible for Short Term Disability after 90 days of service and are eligible for Long Term Disability after being disabled for 90 days or more. Eligible employees can take up to 12 weeks off of work for a qualified leave of absence under the Family Medical Leave Act (FMLA), intermittent FMLA leaves and leave as an accommodation under the Americans with Disabilities Act as Amended (ADAAA.
At American Heart Association | American Stroke Association, diversity, inclusion, and equal opportunity applies to both our workforce and the communities we serve as it relates to heart health and stroke prevention.
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EOE/Protected Veterans/Persons with Disabilities
Posted Date 3 months ago (2/19/2021 12:43 PM)
Requisition ID 2021-6632
Job Family Group Marketing & Communications
Job Category Marketing, Communications & Public Relations
Additional Locations US-TX-Irving | US-TX-Houston | US-TX-Austin | US-NM-Albuquerque | US-AR-Little Rock | US-AR-Fayetteville | US-CO-Denver | US-OK-Tulsa | US-OK-Oklahoma City
Location: Houston, TX